Samsung has gone very, very big with the Galaxy AI hype with this launch. In fact, it even refers to an ‘AI phone’ instead of ‘smartphone’, which is pushing it a bit. The S26 phones have AI tools such as Photo Assist, which lets you edit photos using text prompts and the AI will do it for you. 

A Creative Studio app can create things such as sticker packs from text prompts or cartoons/3D creations of you and others from photos, while a clever Audio Eraser can turn down just the crowd noise on a video in real time, for example.

A new AI tool called Now Nudge works in all messaging apps, according to Samsung and provides proactive information depending on what is going on in the chat. So if someone texts asking where you are both going for dinner, Now Nudge can suggest a quick reply by finding the info in your calendar, if it’s there. I wonder if it works … we will find out by testing these phones!